Adomik’s automated price optimization generates the most ideal prices to capitalize on ever-changing market conditions and deliver consistent revenue lift
Adomik OPTIMIZE helps publishers maximize revenue in real-time by:
- Defining and controlling optimization strategy
- Generating a set of optimal pricing rules and writing them at scale
- Balancing pricing to maximize liquidity and revenue
Benefit: Achieve consistent revenue lift via pricing that matches the market and is effortless to implement
OPTIMIZE ANSWERS QUESTIONS LIKE:
- What is my optimal pricing for today’s market?
- How frequently should I update my floors?
- What’s my optimal pricing strategy be for Q4? Q1?
- How do I measure the uplift of floor changes?
- What inventory is impacted by floor changes?
Adomik OPTIMIZE works with a growing list of exchanges and SSPs, including Google ADX and Appnexus.