The promise of PMP is large, but to date the return has been small. Deal Maker delivers discovery, pricing and deal management to grow and enhance the efficiency of private deals.
Deal Maker grows revenue and increases CPMs by:
- Discovering the best deal opportunities based on bid-level analysis and market conditions
- Providing price recommendations for deals based on forecasted value of inventory
- Managing, monitoring, and troubleshooting deals for optimal fill rate and maximum profitability