The second edition of the Programmatic Barometer of the French market is now available!

Missed the second Programmatic Barometer of the French market, a webinar that took place on October 7th, 2021 and organised by IAB France with Adomik and Adverline?

Watch the replay or get the full presentation to read at your convenience and share it with your friends and colleagues!

Adomik IAB Barometre programmatique feb 2021

Find out programmatic market trends and our analysis of the French programmatic market – H1 2021 vs. H1 2020 – presented by Adomik CPO Jean-François Bernard and Adverline Directeur Régie Philippe Framezelle at IAB France le ‘Baromètre du Programmatique’.

Click below to download the full presentation!

IAB France barometre du marché programmatique 2021

Insights from the survey come from the Benchmark App, Adomik’s exclusive programmatic market index that gives full visibility into demand, transaction types, formats, CPMs, etc.. With the Benchmark App, programmatic data is anonymized and aggregated daily across all our French customer publishers and for top SSPs – among them are:



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Adomik Benchmark IAB France le Baromètre du Programmatique