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Deal

Recover your lost programmatic deal revenue

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Practical Guide to Deal Troubleshooting

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Deal

Recover up to 20%* of your programmatic deal revenue

Every month, up to 35% of your programmatic deals run into a delivery issue, decreasing the programmatic deal revenue on your most valuable programmatic impressions by an average of 20%*. Yet, your deal activity data might be scattered among the different consoles of your SSPs (supply-side platforms), and those consoles lack the proper controls to provide a clear view of how your deals are delivering or when and why they run into an issue.
Adomik Deal compiles all your key deal information, detects all the programmatic issues that affect deal delivery, and gives you the right tools and insights necessary for productively managing your deal delivery, successfully recovering your lost revenue, and growing your deal business.

*Based on Adomik’s data analysis across a selection of publishers that run a deal business

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Why Deal Center?

Deal Center: Compile all your deal activity, easily identify and fix under-delivering deals

Adomik Deal UI image: Recover your lost programmatic deal revenue
01

Use the Adomik Deal Center, which compiles all your deal’s key insights, to monitor the overall delivery of your deals and, thus, easily identify the deals that are under-delivering

02

Understand the reasons behind why a deal’s revenue is under-performing or degrading based on bid data insights, troubleshoot the issue, and recover your deal revenue

03

Leverage predefined views that dynamically classify your deals for simplified and productive deal management, such as “Stuck”(issue preventing running deals from transacting), “Upcoming” (deals that are to start soon and to be monitored), etc.

04

Activate intuitive filters and slicers to smoothly streamline your analysis work to the deals that do not meet your delivery and performance thresholds for CPM (Cost Per Mille), Viewability, VTR(View-Through Rate), Pacing, etc.

05

Create custom tags for your deals to organize them by category, i.e. by salesperson, targeted-user segment, deal package, video settings, page position, and so on, to increase your monitoring efficiency and to spot issues even quicker

06

Explore comprehensive insights on each deal (setup details, delivery monitoring, performance tracking, video metrics)

Adomik Deal Filter : Recover your lost programmatic deal revenue

Why Deal Alerts?

Deal Alerts: Know when specific deals require immediate attention

Adomik Deal - Alerts UI - Recover your lost programmatic deal revenue
01

Receive alerts regarding unusual programmatic deal revenue drops to take action immediately and avoid losing deal revenue

Supported monetization partners

Track the deal activity across all your ad servers and SSPs

GAM Supported monetisation partner - Recover your
Xandr Supported monetisation partner - Recover your
Freewheel - Supported monetisation partner - Recover your lost programmatic deal revenue
Magnite - Supported monetisation partner - Recover your lost programmatic deal revenue
Adomik_Deal_SUPPORTED MONETIZATION PARTNERS_Improve digital_logo
Smart AdServer - Supported monetisation partner - Recover your lost programmatic deal revenue
Adomik deal SUPPORTED MONETIZATION PARTNERS - SpotX
Index exchange - Supported monetisation partner - Recover your lost programmatic deal revenue

… and more!

Features

We collect the programmatic deal activity data from all your monetization partners, consolidate it, enrich it and make it available through a single UI

Deal-icon-See all programmatic deals from all your SSPs on one page (Programmatic guaranteed, Prefered, Private, Public, etc.)
All your programmatic deals (PG (Programmatic Guaranteed), Prefered, Private, Public, etc.) from all your SSPs on one page

Deal Icon:Receive alerts upon unusual programmatic deal revenue drop
Alerts upon unusual programmatic deal revenue drops

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Intuitive filters and slicers to smoothly streamline your analysis work

Deal Icon: Leverage predefined views that dynamically classify deals for simplified and productive deal management
Automated classification of deals based on their status: “Stuck”(deals not delivering), “Under-delivering” (pacing late or slow delivery), etc.

Troubleshoot-icon
Troubleshooting bid and error data to resolve issues

Deal Icon: Explore comprehensive insights on each deal
Powerful and simple UI to categorize deals (AM portfolio, audience targeted deals, etc.) and streamline issue management

"Adomik Deal provides extremely valuable campaign-level details and displays metrics for multiple aspects of deals, from top performers to deals that are not transacting. The dashboard is completely customizable and allows our team to troubleshoot in a timely manner. As a publisher, this level of information is critical to ensure the monetization of inventory."

Adomik Deal Cox Automotive Quote - Recover your lost programmatic deal revenue

Libby Smiley
Sr. Manager, Programmatic at Cox Automotive Inc.

Adomik Client- Cox Automotive - Used by the world's most trusted ad publishers
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Address revenue management, sales enablement, and yield management challenges

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