Calculate your ROI with the Adomik Platform
Every month, up to 35% of your programmatic deals run into a delivery issue, decreasing the programmatic deal revenue on your most valuable programmatic impressions by an average of 20%*. Yet, your deal activity data might be scattered among the different consoles of your SSPs (supply-side platforms), and those consoles lack the proper controls to provide a clear view of how your deals are delivering or when and why they run into an issue.
Adomik Deal compiles all your key deal information, detects all the programmatic issues that affect deal delivery, and gives you the right tools and insights necessary for productively managing your deal delivery, successfully recovering your lost revenue, and growing your deal business.
*Based on Adomik’s data analysis across a selection of publishers that run a deal business
Why Deal Center?
Use the Adomik Deal Center, which compiles all your deal’s key insights, to monitor the overall delivery of your deals and, thus, easily identify the deals that are under-delivering
Understand the reasons behind why a deal’s revenue is under-performing or degrading based on bid data insights, troubleshoot the issue, and recover your deal revenue
Leverage predefined views that dynamically classify your deals for simplified and productive deal management, such as “Stuck”(issue preventing running deals from transacting), “Upcoming” (deals that are to start soon and to be monitored), etc.
Activate intuitive filters and slicers to smoothly streamline your analysis work to the deals that do not meet your delivery and performance thresholds for CPM (Cost Per Mille), Viewability, VTR(View-Through Rate), Pacing, etc.
Create custom tags for your deals to organize them by category, i.e. by salesperson, targeted-user segment, deal package, video settings, page position, and so on, to increase your monitoring efficiency and to spot issues even quicker
Explore comprehensive insights on each deal (setup details, delivery monitoring, performance tracking, video metrics)
Why Deal Alerts?
Receive alerts regarding unusual programmatic deal revenue drops to take action immediately and avoid losing deal revenue
Supported monetization partners
All your programmatic deals (PG (Programmatic Guaranteed), Prefered, Private, Public, etc.) from all your SSPs on one page
Alerts upon unusual programmatic deal revenue drops
Intuitive filters and slicers to smoothly streamline your analysis work
Automated classification of deals based on their status: “Stuck”(deals not delivering), “Under-delivering” (pacing late or slow delivery), etc.
Troubleshooting bid and error data to resolve issues
Powerful and simple UI to categorize deals (AM portfolio, audience targeted deals, etc.) and streamline issue management
"Adomik Deal provides extremely valuable campaign-level details and displays metrics for multiple aspects of deals, from top performers to deals that are not transacting. The dashboard is completely customizable and allows our team to troubleshoot in a timely manner. As a publisher, this level of information is critical to ensure the monetization of inventory."
Sr. Manager, Programmatic at Cox Automotive Inc.
Start troubleshooting now!