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Use Cases

Are programmatic campaigns passing you by? With Sell you can assess your business performance, compare it to the market and target potential clients with detailed advertising market intelligence.

sell programmatic campaigns

Compare other publishers’ programmatic business to your own (demand spending, pricing, PMP activity)


Uncover prospects who underspend with you and solidify the relationship with clients who overspend


Be one step ahead of your market by knowing exactly what the demand-side is buying


Be the first to act on new market entries with automatic campaign alerts


Discover programmatic PMP sales leads based on brands’ market activity and prices


Make sure that you are growing at the same pace as the market on potential gains and losses

capture programmatic pmp with sell


We collect your data from all your monetization partners, consolidate it, enrich it
and make it available in a single UI

Live programmatic market data

Share of voice, CPM for transaction type, advertising partners, buyers, brands, media types, ad sizes, device types and more

Market overview or performance comparisons

New prospect detection

Flexible comparisons

Automated “missed opportunity” alerts

Detailed programmatic buyer / brand spending behavior

Market trend analyses

“Using Adomik cross-stack analytics has helped illuminate our stack by consolidating our programmatic data into a single source, which enables us to make smarter and quicker decisions”

adomik yield illustration for who

Karwai Low
Programmatic Platform Manager
The Guardian

More efficiency, revenue & transparency

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+15% uplift in AdX open
RTB revenue

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never miss an opportunity again

Never miss an opportunity again

Stay up-to-date on the most recent market activity!