Background
Mediamond was founded in 2009 as a licensee for the sale of advertising on the digital, print and radio properties of Mediaset and Mondadori, Italian leaders in their respective segment.
How we help them
Mediamond sealed a partnership with Adomik for the optimization of digital programmatic advertising campaigns. Thanks to this partnership, Mediamond can use a series of tools, capable of reaching specific goals: automating control processes about delivery efficiency, discovering new business growth opportunities and increasing advertising revenues.
For example, through the developed by Adomik, the sales house can access a single holistic dashboard where all delivery and revenue data coming from different platforms can be viewed, significantly improving the post-campaign analysis process.
“We have always believed that in digital advertising, one needs to constantly keep an eye out for new tech solutions to improve our offer to the market. This new partnership enriches the proposition of our digital network of premium publishing brands with additional useful tools.”
Davide Mondo
CEO at Mediamond
More revenue
Increase in revenue by being able to effectively optimize the monetization of their inventory
Consolidated Data
Access consolidated & accurate data for across their full stack: Direct, Header, Native, Guaranteed, PMP, Search, Programmatic reporting
Side By Side Comparison of CPM By Advertiser
Carry out side-by-side comparison of CPM by advertiser cross transaction types to identify revenue trends
Year-on-Year Comparisons
Access year-on-year advertising report comparisons, as Report has up to a 24-month history
Zero Discrepancy
Harmonize their SSP data thanks to Adomik robust mapping engines with zero discrepancy
Immediate Media has been using the Adomik REPORT, BENCHMARK, DEAL apps, and DATA EXPORT since February 2019.
Start monetizing better now!
