Calculate your ROI with the Adomik Platform

Smart advertising analytics

To fire up your ad operations and grow your

programmatic revenue

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For whom

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Ops

Troubleshoot PMPs & Open Auctions issues to unlock new revenue flows

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Yield

Rely on advanced advertising data to make better Yield management decisions

Issue Detection and Optimization Use Cases

Troubleshoot your PMPs armed with detailed issue insights

01

Use REPORT comparative tables to detect underperforming PMPs

02

Understand what prevents those PMPs from delivering with the TROUBLESHOOT dedicated “issues” widget: priority, conflict, ask price, buyer bidding strategy, etc.

03

Fix major issues affecting your PMPs and grow your PMP revenue

App Used: Troubleshoot

Detect and resolve the issues that prevent buyers from spending more

01

Detect when your key buyers are decreasing their spend with REPORT cross stack reporting; detect buyers that have a high loss rate in TROUBLESHOOT

02

Filter on those buyers in TROUBLESHOOT to understand the reasons behind their decreased buying: priority management, bidding issue, ad quality settings, etc.

03

Fix the issue directly or share with the buyers to increase their spend

Monitor your stack set-up and improve your fill rate and RPM

01

Identify all scopes of inventory having a low fill rate/RPM with REPORT comparative tables

02

Detect sudden drops of fill rate/RPM from the SSP down to the placement level

03

Get actionable insights with TROUBLESHOOT “unsold auctions” widget to resolve the issue

App Used: Troubleshoot

App Used: Report

Manage your ad quality settings and their revenue impact

01

Know how much money you are losing because of your ad quality settings with TROUBLESHOOT “blocklist” widget

02

Identify the revenue opportunity behind each programmatic campaign that you block

03

Adapt your ad quality settings to unlock new revenue streams

App Used: Troubleshoot

Access detailed bid data and auction level information to measure the pulse of your programmatic business

01

Browse through TROUBLESHOOT bid data widgets to learn about the bid density on your sites

02

Dig deeper to check the bid distribution and identify bid values per format, media type, etc.

03

Analyze those bid value trends and engage in troubleshooting when they degrade over time

App Used: Troubleshoot

With the new Adomik platform, we were able to merge all of our SSPs’ reporting data into one single tool... By combining demand-side, sell-side and custom dimensions across our entire stack, the platform allows us to detect monetization opportunities to increase our display revenue.

Fabian Schmitt
Team Lead Yield Operations
eBay Kleinanzeigen

+15% uplift in AdX open
RTB revenue

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Consolidated & accurate data and zero discrepancy

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Turn insights into advertising revenue

And never miss an opportunity!