Issue Detection & Troubleshooting Use Cases

Fire up your AdOps team and unlock new revenue flows

Smart Advertising Analytics to fire up your AdOps, unlock new revenue flows and grow your programmatic revenue

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Adomik Issue detection and troublshooting-usecases-mobile

For whom

adomik ops illustration for who

AdOps

Troubleshoot deals/PMP & Open Auctions‘ ad programmatic issues to unlock new revenue flows

adomik finance illustration for who

Yield

Rely on powerful advertising data and insights to make better yield management decisions

Issue Detection and Optimization Use Cases

Access fully transparent prebid data analytics to troubleshoot all hidden issues negatively affecting your revenue

Access a unified analytics dashboard across your prebid revenue, bid-level prebid activity, and audience analytics data

Analyze the granular evolution of the bidding patterns of your bidders, the monetization of your users (revenue per user, per session), latency, etc. to define troubleshooting actions

Easily follow the effects of those actions to ensure full recovery

App Used: Yield

Troubleshoot your deals/PMP armed with detailed issue insights

Use the DEAL App‘s purpose-built views and alerts to easily spot all deal/Private Marketplace (PMP) ad programmatic issues

Access rich delivery insights on each deal/PMP to know what is going wrong

Troubleshoot slow delivery deals and (re)start “stuck” deals to unblock incremental advertising revenue

App Used: Deal

Detect and resolve the issues that prevent buyers from spending more

Detect when your key buyers are decreasing their spend with REPORT cross stack reporting; detect buyers that have a high loss rate in TROUBLESHOOT

Filter on those buyers in TROUBLESHOOT to understand the reasons behind the decreasing revenue: priority management, bidding issue, ad quality settings, etc.

Fix the programmatic issue directly or share your insights with the buyers to increase their advertising spend

App Used: Troubleshoot

Monitor your stack set-up and improve your fill rate and RPM

Identify all scopes of inventory having a low fill rate/Revenue Per Mille (RPM) with REPORT comparative tables

Detect sudden drops of fill rate/RPM from the SSP down to the placement level

Get actionable insights with TROUBLESHOOT “unsold auctions” widget to resolve the programmatic issue

App Used: Troubleshoot

App Used: Report

Manage your ad quality settings and their ad revenue impact

Know how much money you are losing because of your ad quality settings with TROUBLESHOOT “blocklist” bid insights

Identify the revenue opportunity behind each programmatic campaign that you block

Adapt your ad quality settings to unlock new advertising revenue streams

App Used: Troubleshoot

“With the new Adomik platform, we were able to merge all of our SSPs’ reporting data into one single tool... By combining demand-side, sell-side and custom dimensions across our entire stack, the platform allows us to detect monetization opportunities to increase our display revenue.”

Fabian Schmitt
Team Lead Yield Operations
eBay Kleinanzeigen

+15% uplift in AdX open
RTB revenue

Adomik Client- Cox Automotive - Used by the world's most trusted ad publishers

Consolidated & accurate data and zero discrepancy

Smart Advertising Analytics to turn insights into advertising revenue

And never miss an opportunity!